Adopted the Law of Ukraine on Amendments to the Law of Ukraine “On Advertising” on combating discrimination on the grounds of gender

Information Department of the Verkhovna Rada of Ukraine Secretariat
10 September 2021, 13:27

Adopted the Law of Ukraine on Amendments to the Law of Ukraine “On Advertising” on combating discrimination on the grounds of gender (No. 3427).

The Law proposes to:

- define the concepts of ‘discriminatory advertising’ and ‘sexually discriminatory advertising’;

- prohibit the use of discriminatory allegations and images in advertising;

- increase the size of fines for violations in advertising, especially in case of repeated violations and failure to provide or late provision of information to the authorities;

- introduce a public rebuttal of discriminatory advertising.

The Law is designed to implement the UN Convention on the Elimination of All Forms of Discrimination against Women and the EU-Ukraine Association Agreement.